MetaLife Metaverse

Education and the presentation of culture and history in our region still rely on explanation and still images, while virtual and extended reality let learners and visitors live the experience themselves.

Yet producing these experiences is costly and complex for educational and cultural institutions that want to get started.

An initiative that produces ready-to-use immersive experiences: simulations of places, history and rituals, virtual museums, Arabic content for children, and environments for conferences and events — using AI to make each experience interactive.

• Founded the initiative in 2022 within the E-Gate Foundation for Training and Education, then turned it into a commercial venture through Integrated Gate in Abu Dhabi in 2023.
• Leading a multidisciplinary technical team to develop ideas and projects.
• Developing immersive-experience concepts and presenting them to government, educational and cultural bodies.
• Representing MetaLife in the media and at events as a speaker on AI and extended reality.

• VR Makkah: a virtual simulation of the Grand Mosque, the Prophet’s Mosque and Al-Aqsa Mosque, and of Islamic rituals.
• VR Camel: an experience of the world of camels — camel races, a virtual museum and a simulation of the King Abdulaziz Camel Festival.
• MetaLife Arena: a virtual environment for conferences, including the COP28 VR Arena experience in Dubai in 2023.
• Abydos: a virtual-reality simulation of the Temple of Seti I and the Osireion with the British Egypt Exploration Society, shown at a museum in London; the project was honoured by the University of Pennsylvania.
• Egypt VR: a virtual-reality game about the secrets of the pharaohs for museums and tourism, and the virtual sports museum.
• Mamizo: Arabic children’s content in virtual-reality environments.